SKM Production House Pvt. Ltd.

Real people.Real places.Original Indian reality.

We create original, digital-first reality shows where the audience is part of the story. Unscripted, live, and built for the screen in your hand.

Watch RUNTER Register as a Hunter The Baklol Manch
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Our first original

Registration opening soon

RUNTER

India's Most Participative Coin-Hunt Reality Show

Every night for fifteen days a real coin is hidden somewhere real, and fifty Hunters go live on their own Instagram to find it first. No studio. No script. No stand-ins.

Registration opens in

Also on stage

Now, something funny

The Baklol Manch logo
New · Funny · Live stage

THE BAKLOL MANCH

The open-mic stage for India's funniest talent

Stand-up, mimicry, desi talent and tamasha, all on one stage with a crowd that decides the night. Try the Laugh Studio and get audition updates.

What we stand for

Three promises behind every frame

Unscripted by design

Real tasks, real locations, real reactions. No actors, no staged sets, no pre-decided winners.

Built for social first

Our shows live where the audience already is, starting with Instagram Live every single night.

Participation, not just viewing

Viewers can register, solve puzzles and become part of the show. The audience plays along.

15Days live
50Hunters
₹1,00,000Grand prize
FREETo register
Follow the stories

We are live on every screen

For brands

Be part of what is being watched live

RUNTER and future SKM shows give brands a place inside real, unscripted, social-first entertainment, with clear on-screen disclosure.

About us

Stories nobody scripted

SKM Production House Pvt. Ltd. is an entertainment production company that designs, produces and releases original reality formats for digital and social platforms. The most interesting stories are the ones nobody scripted, so we build shows around real people, real places and real decisions, and invite the audience to take part.

Our vision

To become one of India's most trusted creators of participative, real-people entertainment, where the audience is part of the story, not just watching it.

Our mission

  • Create original, high-energy reality formats that are fair, safe and genuinely unscripted.
  • Give everyday creators and real people a professional stage to be seen.
  • Make entertainment interactive with puzzles, challenges and live moments the audience can play along with.
  • Run every production with consent, safety and transparency at its core.
  • Build long-term partnerships with brands that want honest, disclosed association with our shows.
Our objectives

Where we are heading

Launch and scale RUNTERAs a recurring, signature live reality format.
Build a pipeline of originalsNew shows under the SKM banner, one after another.
Discover creatorsShowcase 10K to 1L-follower creators who are ready for the next level.
Grow a loyal, interactive audienceAcross Instagram, YouTube, Facebook and our own website.
Create honest brand formatsPartnership slots that stay clearly disclosed and viewer-friendly.
Hold the line on safetyStrict standards for participant safety, privacy and compliance on every shoot.
Our values

The rules we never bend

What we do

From first idea to live night

Our shows

Every SKM original, in one place

Each show gets its own world. Two stages are open for you: one mysterious, one hilarious.

Free registration

RUNTER

India's Most Participative Coin-Hunt Reality Show

15 days · 50 Hunters · ₹1,00,000 grand prize · free registration.

Enter RUNTER
The Baklol Manch logo
Funny · Live stage

THE BAKLOL MANCH

The open-mic stage for India's funniest talent

Stand-up, mimicry, desi talent and tamasha. Play the crowd in the Laugh Studio and sign up for audition updates.

Enter the Manch
More on the way

New originals are in development

Follow SKM Production House on Instagram, YouTube and Facebook to be the first to know.

Brand partnerships

Be part of what's watched live

RUNTER and future SKM shows give brands a place inside real, unscripted, social-first entertainment.

Why partner with SKM

  • Live, participative format. Audiences engage in real time instead of scrolling past.
  • Integrations that fit the story: presenting-partner, associate-partner and task-level brand moments.
  • Creator-led distribution. Every Hunter streams from their own Instagram, multiplying reach.
  • Clean, disclosed partnerships that follow ASCI and CCPA influencer-advertising guidelines.

Send an enquiry

Fill this in and press send. Our team will reply by email.

Prefer to call? Reach us on 7678103985.

Brand partners are listed here only after an agreement is signed.
Contact

Get in touch

Partnerships, media, careers and RUNTER participant support all start here.

Contact person
Kashif Malik
Phone
7678103985
Social
Registered office
Delhi, India

Write to us

Send us a message here. We read every one and reply by email.

Classified · File RNT-2026-S1
SKM Production House presents

15 Days. 50 Hunters.
One Champion.

India's Most Participative Coin-Hunt Reality Show. A real coin hidden somewhere real, and fifty Hunters live on their own Instagram to find it first.

> TARGET: one coin, every night, .
> HUNTERS: . No studio. No script. No stand-ins.
> THE CLUE: opens only for those who .
Tap the black bars to declassify ▍

Registration opens in

Become a Hunter
RUNTER Season 1 trophy: a chrome and marble letter R inside a clock ring, with a blue diamond
Evidence board

Four questions. Four sealed files.

Tap a file to break the seal.

How it works

Four moves, every single night

1

The Paheli

A riddle drops on RUNTER's official channel. It names the kind of task, never the venue.

2

Find your venue

Pick your own real place and do the task live on your Instagram, with permission and dignity.

3

The clue unlocks

Only a genuine, live completion unlocks the clue to that day's coin location.

4

Race to the coin

Everyone races to one fixed real spot. Every third day the Eliminators hunt the Hunters.

7:00 – 8:00 PMLive Slot 1: task and coin hunt, streamed from each Hunter's own Instagram.
8:00 – 9:00 PMProduced recap of the previous day. On elimination days the one-hour Eliminator window also runs here.
10:00 – 11:00 PMLive Slot 2: the search and the task continue.
The 15-day journey

Tap a day

Pick a day

Each tile is one night of the hunt. Task days and elimination days are interleaved, and the field narrows to one champion on Day 15.

Task & coin dayElimination dayTwist daySemifinal & Finale

The field narrows

On the ground

Your Ground Host

Suraj Fitness is the Ground Host, on location with the Hunters every night.

Suraj Fitness
Ground Host

Suraj Fitness

Know before you hunt

Rules, prizes & T&C

Registration is free. Read the prizes, the rules of the hunt and the legal terms before you register.

The fifty

20 Confirmed. 30 Open.

20 Confirmed Hunters are invited directly by Production and still meet the same eligibility rules. The other 30 Open Hunters are won through free public registration, scored by Engagement Rate. Names are revealed as the roster is published.

Confirmed (revealed soon)Open (decided after registration)
RUNTER Season 1, 2026 trophy
The vault
₹1,00,000

The Finale Grand Prize goes to the last Hunter caught on Day 15. Along the way, coins are hidden on task days, each worth a cash reward. T&C apply.

Prizes & rules
RUNTER invitation You are invited

Want to be one of the fifty?

Registration is free. Apply as a Hunter and get your personal RUNTER card.

Keep investigating

Continue the case

FILE 02Rules & prizesElimination, conduct and every right you have. FILE 04The companyWho is behind RUNTER. Vision, mission and values. FILE 05The other stageSwitch the lights. Meet The Baklol Manch.
Free registration

Become a Hunter

No entry fee, no purchase, no payment of any kind. Register in two minutes, get your personal RUNTER card and your own Hunter Login.

Registration opens in

Register nowHunter Login
How to register

Three easy steps

1

Fill the form

Name, mobile, email, city and your Instagram handle. Then tick the consents and create a 6-digit PIN.

2

Download your card

Your unique registration number (RNT-26-XXXXXX) comes instantly on your personal RUNTER card.

3

Log in anytime

Registration number + your PIN opens your Hunter dashboard: status, card download and reel link.

Who can register

  • Age 18 or above.
  • A real, personal Instagram account of a real person (no brand, meme or parody pages).
  • 10,000 to 1,00,000 followers.
  • One person, one registration. It is always free.

Registration is not selection. The 30 Open Hunters are chosen by Production on engagement rate, and the final roster is announced after the cutoff.

Shoot your bite reelAbout 20 to 25 seconds in your own words. Say you have applied for RUNTER.
Post it as an Instagram CollabCollab with the official RUNTER account within the registration window.
Wait for the announcementProduction publishes the final 30 Open Hunters after the cutoff.
Register nowAlready registered? Hunter Login
Rules, prizes & legal

Play fair. Stay safe.

Everything about prizes, eliminations, conduct and your rights, in one place.

Legal

Terms & policies

Version 0.9 · pending final legal review · Last updated October 2026

Open mic · Live stage · Coming soon

Mic on.
Mazaa full.

A funny, fearless, fully entertaining stage show where talent, timing and tamasha take the mic. Hasao, hasna seekho, aur poori Manch ko hilao.

The idea

Kya hai The Baklol Manch?

An open stage for India's funniest, quirkiest and most original talent. Performers take the mic, the audience reacts in real time, and the act that makes the whole Manch roar walks away with the crown. Concept draft: final format, panel and dates will be announced by SKM Production House.

One mic. One shot.

Every performer gets a stage, a spotlight and a few minutes to make a room full of strangers laugh out loud.

The Baklol-Meter

The crowd's reaction decides the night. The louder the laughter, the higher the meter climbs.

Anyone can be a star

Stand-up, mimicry, desi talent, poetry with a punchline. If it's original and it's funny, it belongs on the Manch.

On the stage

Acts we're hunting for

Tap a card to flip it.

Laugh Studio

Play the crowd

Hit the pads. Fill the Baklol-Meter to 100 and the whole Manch gives you a standing ovation. Keyboard keys 1 to 8 work too.

BAKLOL-METER0%
Crowd is warming up…
JOKE MACHINE (demo jokes by SKM, editable in admin)
Press the button. Hasne ki zimmedari aapki.
Be on the Manch

Register for auditions

Think you're the funniest person in your friend group, your family or your whole mohalla? Register your act and send us a video link. No fee, ever.

1. Register your actFill the form and paste a link to a short video of your act (Instagram, YouTube or Google Drive).
2. Hear from us firstWhen auditions open, registered names are contacted before the public announcement.
3. Take the micPerform for the panel and the crowd. Clean, original comedy only.
Humour with a spine. No abuse, no hate, no targeting of anyone's religion, caste, gender, disability or family. Funny, never cruel.
Registering is free and is not selection. Read the rules & T&C below before you register.

Audition registration

Takes 2 minutes. One mobile number can register only once.

Required. Instagram, YouTube or Google Drive link. Make sure anyone with the link can view it.
Rules & T&C

The fine print, in plain words

Draft terms for The Baklol Manch auditions. Pending final legal review.

Meanwhile, on the other stage

Feeling brave? Try RUNTER

India's most participative coin-hunt reality show. Fifteen nights, fifty Hunters, one vault, free to register.

Gallery

Photos & videos

Moments from our shows. Tap a handle under any picture to visit that person’s profile.

Become a Hunter